Privacy Policy

1 Introduction and Scope

This Privacy Policy ("Policy") describes how 777ad ("we," "us," "our," or "the Platform") collects, uses, stores, processes, and protects the personal information of registered users and visitors ("you" or "User") who access the 777ad platform at https://777ad.im.

By registering an account, accessing our website, using our services, or providing personal information to 777ad, you acknowledge that you have read, understood, and agree to the practices described in this Privacy Policy. If you do not agree with any part of this Policy, you must immediately cease using our services and close any account you may have opened.

2 Information We Collect

777ad collects and processes several categories of personal information to operate your account, provide gaming services, process financial transactions, and comply with legal and regulatory obligations. The types of information we collect include:

2.1 Account Registration Information

When you create a 777ad account, we collect the following mandatory information:

• Full Legal Name: Your first name and last name as they appear on your government-issued identification documents.
• Date of Birth: To verify that you are at least 21 years of age and legally eligible to participate in online gambling activities in Bangladesh.
• Email Address: Used for account verification, communications, promotional offers, account notifications, and password recovery.
• Mobile Phone Number: A Bangladesh-registered mobile number used for account security, two-factor authentication, and transaction notifications via SMS.
• Username and Password: Your chosen login credentials. Passwords are hashed and encrypted before storage and are never stored in plain text.
• Residential Address: Your current street address, city, postal code, and region within Bangladesh.
• Currency Preference: Defaulted to Bangladeshi Taka (৳) for all transactions on the platform.

2.2 Identity Verification Documents

To comply with anti-money laundering (AML) regulations and prevent fraud, 777ad may request the following identity verification documents at any time, particularly before processing your first withdrawal or for high-value transactions:

• Government-issued photo identification: National ID card, passport, or driving license issued by the Government of Bangladesh
• Proof of address: Recent utility bill, bank statement, or government correspondence showing your name and residential address (issued within the last 90 days)
• Proof of payment method: Screenshot of your bKash/Nagad/Rocket account showing your name and phone number, or front photo of your credit/debit card (with middle digits obscured)
• Selfie photograph: A recent photo of yourself holding your identification document, used to verify that you are the rightful account holder

2.3 Financial Transaction Information

When you deposit funds, place bets, or request withdrawals, we collect and process the following financial data:

• Payment method details: bKash account number, Nagad account number, Rocket account number, bank account details, or credit/debit card information (card numbers are tokenized and stored securely by our certified payment processors — 777ad does not store full card numbers)
• Transaction history: Records of all deposits, withdrawals, bets placed, winnings, bonuses claimed, and account balance changes
• Payment processor transaction IDs: Reference numbers provided by bKash, Nagad, Rocket, and other payment partners for reconciliation and dispute resolution

2.4 Usage and Behavioral Data

To improve our services, personalize your experience, detect suspicious activity, and ensure platform security, we collect the following usage information:

• Login Activity: Timestamps of account logins, logout events, and session durations
• Device Information: Device type (mobile, tablet, desktop), operating system (Android, iOS, Windows, macOS), browser type and version, screen resolution, and device identifier (where permitted by your device settings)
• IP Address and Location: Your Internet Protocol (IP) address, approximate geographic location derived from IP address (city/region level, not precise GPS coordinates), and internet service provider (ISP)
• Betting Patterns: Types of games played, bet amounts, win/loss records, session frequencies, favorite game categories, and time spent on different sections of the platform
• Website Navigation: Pages viewed, buttons clicked, search queries, referral sources (how you arrived at 777ad), and navigation paths through the site
• Cookies and Tracking Technologies: Small data files stored on your device to remember your preferences, maintain login sessions, and analyze site traffic (see Section 8 for detailed cookie information)

2.5 Communications and Support Interactions

When you contact 777ad customer support, we collect and retain records of your communications, including:

• Live chat transcripts and email correspondence
• Customer support tickets and their resolution history
• Feedback, complaints, and dispute submissions
• Survey responses and satisfaction ratings

Data Category	Purpose	Legal Basis
Registration Information	Account creation, identity verification, age verification	Contractual necessity, legal compliance
Financial Data	Processing deposits and withdrawals, transaction records	Contractual necessity, legal compliance (AML/KYC)
Verification Documents	Fraud prevention, AML/KYC compliance, account security	Legal compliance, legitimate business interests
Usage and Behavioral Data	Service improvement, personalization, security monitoring	Legitimate business interests, user consent
Communications	Customer support, dispute resolution, quality assurance	Contractual necessity, legitimate business interests

3 How We Use Your Information

777ad uses your personal information for the following specific purposes:

3.1 Account Management and Service Delivery

• Creating and maintaining your 777ad player account
• Processing your login authentication and session management
• Enabling you to place bets on cricket, sports, and live casino games
• Processing deposits and withdrawals via bKash, Nagad, Rocket, bank transfers, and card payments
• Applying bonuses, promotions, and loyalty rewards to your account
• Calculating winnings, settling bets, and updating your account balance in real-time

3.2 Identity Verification and Compliance

• Verifying that you are at least 21 years of age and legally eligible to gamble in Bangladesh
• Conducting Know Your Customer (KYC) checks to prevent identity theft and account fraud
• Complying with anti-money laundering (AML) regulations by monitoring transaction patterns and reporting suspicious activity
• Detecting and preventing multiple accounts registered by the same individual
• Ensuring that withdrawals are made only to payment methods registered in your own name

3.3 Security and Fraud Prevention

• Monitoring for unauthorized account access, suspicious login patterns, and hacking attempts
• Detecting bonus abuse, collusion between players, arbitrage betting, and use of automated betting software
• Investigating irregular betting patterns that may indicate match-fixing or insider information
• Enforcing our Terms & Conditions and taking action against rule violations

3.4 Customer Support and Communication

• Responding to your inquiries via live chat, email, and customer support tickets
• Resolving disputes related to bets, withdrawals, bonuses, and account issues
• Sending transactional notifications (deposit confirmations, withdrawal approvals, bonus credits)
• Providing important account alerts (password changes, suspicious login attempts, document requests)

3.5 Marketing and Promotional Communications (with your consent)

• Sending promotional offers, bonus announcements, and exclusive deals tailored to your gaming preferences
• Notifying you about new game releases, live casino events, cricket betting opportunities, and special tournaments
• Delivering personalized recommendations based on your betting history and favorite games

Note: You can opt out of marketing emails at any time by clicking the "Unsubscribe" link in any promotional message or by adjusting your communication preferences in your account dashboard.

3.6 Platform Improvement and Analytics

• Analyzing user behavior to identify popular games, peak usage times, and navigation bottlenecks
• Conducting A/B testing to optimize website design, improve conversion rates, and enhance user experience
• Generating aggregated, anonymized statistical reports for internal business analysis (these reports do not contain personally identifiable information)

4 Information Sharing and Disclosure

777ad does not sell, rent, or trade your personal information to third parties for marketing purposes. However, we may share your information with the following categories of recipients in limited circumstances:

4.1 Payment Service Providers

We share transaction details with our payment partners — including bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, City Bank, BRAC Bank, and international card processors — solely for the purpose of processing your deposits and withdrawals. These providers are bound by strict data protection agreements and use your information only to complete financial transactions.

4.2 Game Providers and Technology Partners

Live casino games on 777ad are powered by Evolution Gaming, Ezugi, and Pragmatic Play Live. Slot games are provided by Pragmatic Play, NetEnt, Microgaming, and other certified suppliers. We share limited technical data (session IDs, bet amounts, game outcomes) with these providers to deliver game content and ensure fair play. These partners do not receive your full personal information.

4.3 Fraud Prevention and Security Services

We may share account activity data with third-party fraud detection services to identify suspicious patterns, verify identities, and protect against financial crime. These services use advanced algorithms to flag high-risk accounts while protecting user privacy.

4.4 Legal and Regulatory Authorities

777ad may disclose your personal information if required to do so by law, court order, or governmental authority. This includes situations where we believe disclosure is necessary to:

• Comply with legal obligations, such as responding to subpoenas or official investigations
• Report suspected money laundering or terrorist financing activities under anti-money laundering laws
• Protect the rights, property, or safety of 777ad, our users, or the public
• Investigate violations of our Terms & Conditions or illegal activity on the platform

4.5 Business Transfers

In the event that 777ad undergoes a merger, acquisition, asset sale, or restructuring, your personal information may be transferred to the acquiring entity as part of the transaction. You will be notified via email if such a transfer occurs, and the new entity will be required to honor this Privacy Policy.

5 Data Retention and Storage

777ad retains your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, comply with legal obligations, and resolve disputes. Specific retention periods include:

• Active Accounts: Personal information and transaction records are retained for the duration of your active account plus 7 years after account closure, in accordance with financial record-keeping requirements and anti-money laundering regulations.
• Verification Documents: Identity verification documents (National ID, passport, proof of address) are retained for 7 years after your last transaction to comply with KYC/AML obligations.
• Financial Transaction Records: Deposit and withdrawal records, bet history, and account statements are retained for 7 years as required by financial regulations.
• Customer Support Records: Live chat transcripts, email correspondence, and support tickets are retained for 3 years for quality assurance and dispute resolution purposes.
• Website Usage Data: Anonymized analytics data and aggregated statistics may be retained indefinitely for business intelligence purposes, as this data cannot be traced back to individual users.

After the retention period expires, personal data is securely deleted or anonymized in a manner that prevents recovery or reconstruction.

6 Data Security Measures

777ad implements industry-standard technical and organizational security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction:

• SSL/TLS Encryption: All data transmitted between your device and 777ad servers is encrypted using 256-bit Secure Socket Layer (SSL) technology.
• Secure Data Centers: Personal information is stored on secure servers located in facilities with 24/7 physical security, fire suppression systems, and redundant power supplies.
• Access Controls: Only authorized 777ad personnel with a documented business need (account management, compliance, support) can access player data, and all access is logged and monitored.
• Password Hashing: User passwords are hashed using bcrypt or equivalent one-way cryptographic algorithms and are never stored in plain text.
• Two-Factor Authentication (2FA): Available as an optional account security feature to protect against unauthorized login attempts.
• Regular Security Audits: 777ad conducts periodic penetration testing, vulnerability scans, and security audits to identify and address potential weaknesses.
• Employee Training: All 777ad staff receive regular training on data protection best practices, phishing awareness, and privacy regulations.

7 Your Privacy Rights

As a 777ad user, you have the following rights regarding your personal information:

7.1 Right to Access

You have the right to request a copy of all personal information we hold about you. To exercise this right, contact our support team at [email protected] with the subject line "Data Access Request." We will provide the requested information within 30 days.

7.2 Right to Correction

If any personal information we hold is inaccurate or incomplete, you have the right to request that it be corrected. You can update your email address, phone number, and residential address directly in your account dashboard, or contact support for assistance with other corrections.

7.3 Right to Deletion (Right to be Forgotten)

You have the right to request deletion of your personal information in certain circumstances, such as when the data is no longer necessary for the purposes for which it was collected. However, we may retain certain information where required by law (e.g., financial transaction records must be retained for 7 years under AML regulations).

7.4 Right to Withdraw Consent

Where we process your personal information based on your consent (such as marketing communications), you have the right to withdraw that consent at any time by clicking "Unsubscribe" in promotional emails or adjusting your communication preferences in your account settings.

7.5 Right to Object

You have the right to object to processing of your personal information for direct marketing purposes. You can opt out of promotional emails, SMS messages, and push notifications at any time without affecting your ability to use 777ad gaming services.

7.6 Right to Data Portability

You have the right to receive your personal information in a structured, commonly used, and machine-readable format (such as CSV or JSON) and to transmit that data to another service provider. Contact [email protected] to request data portability.

To exercise any of these rights, please contact our Data Protection team at [email protected] with your account username and a description of your request. We will respond within 30 days and may request additional verification to confirm your identity before processing the request.

8 Cookies and Tracking Technologies

777ad uses cookies and similar tracking technologies to enhance your experience, remember your preferences, and analyze site traffic. A cookie is a small text file stored on your device by your web browser. The types of cookies we use include:

• Essential Cookies: Required for the website to function properly. These cookies enable core features such as login authentication, session management, and secure payment processing. You cannot opt out of essential cookies without losing access to critical website features.
• Performance Cookies: Collect anonymous information about how visitors use the website, such as which pages are most popular and how long users spend on each page. This data helps us optimize website performance and fix technical issues.
• Functionality Cookies: Remember your preferences such as language selection, currency display, and game filters, providing a more personalized experience on repeat visits.
• Advertising Cookies: Used to deliver relevant promotional content based on your gaming preferences and betting history. These cookies also prevent you from seeing the same advertisement repeatedly.

You can manage cookie preferences through your browser settings. Most browsers allow you to block or delete cookies, though doing so may impact website functionality. For more information on how to control cookies, visit your browser's help documentation.

9 Third-Party Links and Services

The 777ad website may contain links to third-party payment providers (bKash, Nagad, Rocket) and game provider websites (Evolution Gaming, Pragmatic Play). This Privacy Policy applies only to information collected by 777ad. We are not responsible for the privacy practices of third-party websites, and we encourage you to review their privacy policies before providing any personal information.

10 Children's Privacy

777ad is strictly for adults aged 21 and above. We do not knowingly collect personal information from minors. If we discover that a person under the age of 21 has registered an account or provided personal information, we will immediately close the account, delete the information, and forfeit any funds. Parents and guardians are encouraged to use internet filtering software to prevent minors from accessing online gambling websites.

11 Changes to This Privacy Policy

777ad reserves the right to update this Privacy Policy at any time to reflect changes in our data practices, legal requirements, or business operations. When material changes are made, we will update the "Last Updated" date at the top of this page and notify you via email or a prominent notice on the website. Continued use of 777ad services following any changes constitutes your acceptance of the revised Privacy Policy. We encourage you to review this page periodically to stay informed about how we protect your information.

12 Contact Information and Data Protection Officer

If you have questions, concerns, or complaints about this Privacy Policy or how 777ad handles your personal information, please contact our Data Protection team:

• Email: [email protected] (Subject: Privacy Inquiry)
• Live Chat: Available 24/7 through your account dashboard
• Response Time: We aim to respond to all privacy-related inquiries within 48 hours during business days

For formal data protection complaints or requests to exercise your privacy rights, please include "ATTN: Data Protection Officer" in your email subject line. We take all privacy concerns seriously and will investigate and respond promptly to every inquiry.